Copywriting
Copywriting is another word for "marketing writing". It is defined as the act of writing text (copy) for advertising purposes or marketing materials. Copywriters compose creative text for websites, brochures, catalogues, blogs, newsletters, advertising, journals, taglines, slogans, product descriptions, white papers, social media and magazines. The word "copy" in advertising language refers to the text; a copywriter is an advertising copywriter.
See also: Copy
Cooperation
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